Craft- By using layers and multiply we were able to use color over our pictures without covering the background details.
Composition- I used a bright blue for the suit of my main business man character, a brown for the uniform of my UPS guy, and an orange that represented the cell phone which later became the package being sent. This highlighted the 3 aspects we needed for our story/ the person bringing the package, the recipient, and the package
Concept- My concept is that the UPS guy is taking his time and goofing around not really worried about getting the packages out in a rush, while this laxidaisical quality of his results in a man crashing and not having a phone to call an ambulance and his inevitable death. The irony is that the UPS guy does not know that he indirectly could have saved a man's life, and will never know the consequences of his actions. It makes people think about how every thing they do can effect others in dramatic ways.
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